WOW! I cannot believe how fast this semester went by. It is a little scary how quickly it all goes. I almost feel guilty becuase I feel like since I've been in school all I do is wish my life away. "I can't wait for this semester to be over" over and over again. Here I am almost seven years later and it seems like it all went by unbelievable fast. And I'm sure it doesn't slow down from here.
Anyway...enough of that. I thought the presentations are coming along fantastically. It is so great to see the different groups ideas on how to present their message. Who know so many people were so creative in our class? I am really interested to see the final projects. I just know they will be great!
Friday, November 30, 2007
Friday, November 2, 2007
Media: Friends or Foes?
This week in class we had a guest lecture from Laura Walcher public relations guru. I found her presentation to be interesting and she had some good tips about how to get the media to pay attention to your campaign. Although I have a better idea - I must admit I'm still not too sure exactly what PR entails. One thing in her presetnation that I thought was interesteing was her statement that "the media may be friendly but they are not your friends". I think this statement is so true. Just like us health communicators the members of the media have a job to do and that might mean that we will not always like what they have to say.
I liked the advise she gave us about writing press releases and also about how to follow-up. Follow-up is something that you will have to do no matter what job you have and I always tend to feel like I am being annoying when in fact I am just trying to get my job done. So I am grateful for the tips! Another point Laura made was about being informed about what is going on in the news. I wish there was a one stop shop that has all the information I needed! It can be so overwhelming to try and follow what is going on in the world. It is so importatnt to be informed but also challenging when you already have limited time. I am going to try to be better about this one - although I'm not making any promises!
I liked the advise she gave us about writing press releases and also about how to follow-up. Follow-up is something that you will have to do no matter what job you have and I always tend to feel like I am being annoying when in fact I am just trying to get my job done. So I am grateful for the tips! Another point Laura made was about being informed about what is going on in the news. I wish there was a one stop shop that has all the information I needed! It can be so overwhelming to try and follow what is going on in the world. It is so importatnt to be informed but also challenging when you already have limited time. I am going to try to be better about this one - although I'm not making any promises!
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